Are you a buyer of wholesale gifts , a store manager or owner ? Why should you consider buying Fair Trade handmade products ?

We could tell you how much good fair trade products do for the artisans and they do, but we think you already know that. Our goal is to show you how [...]

This is probably the biggest question business owners have to answer. The answer of course depends on how effective your marketing is, essentially how much a customer acquisition costs you and what the retention rate for that customer is. In other words what is your life time return for that customer versus the cost of [...]

If you are still thinking about meta tags and traditional SEO, step back. Over the last six months there have been two releases of Googles latest methodology, nicknamed Panda. Panda doesn’t care about your keywords and meta data, with the exception of the page title. More and more Google is focusing on content and social [...]